Privacy Notice
Last updated: 3 June 2026
This Privacy Notice explains how The Ultimate Travel Guide ("we", "us", "our") collects and uses your personal data when you visit our site or purchase the Ultimate Barcelona Art & Architecture Guide.
1. Who we are
The Ultimate Travel Guide is the data controller responsible for your personal data in relation to this website and the digital guide it sells.
2. Personal data we collect
- Account data: email address and authentication identifiers used to sign in.
- Purchase data: the fact that you purchased the guide, the transaction reference, and product/price identifiers. Full card details are handled by Stripe and never reach our systems.
- Support messages: any content you send us when contacting support.
- Usage and device data: IP address, browser, device identifiers, pages viewed, and basic analytics about how the site is used.
3. Why we use it and legal basis
- Creating your account and giving you access to the guide — performance of a contract.
- Processing your order and providing customer support — performance of a contract.
- Securing the service and preventing fraud — legitimate interests.
- Improving the product and the site — legitimate interests.
- Complying with legal, tax and accounting obligations — legal obligation.
4. Who we share data with
- Stripe, our payment processor, which handles card processing, fraud screening, chargebacks and refunds on our behalf. Stripe's own privacy policy applies to data it collects directly from you at checkout.
- Service providers and subprocessors used for hosting, authentication, database, analytics and email delivery.
- Professional advisers (legal, accounting) where necessary.
- Authorities where required by law.
5. International transfers
Some of our service providers may process data outside the UK/EEA. Where they do, we rely on appropriate safeguards such as Standard Contractual Clauses or adequacy decisions.
6. Retention
We keep account and purchase data for as long as your account is active and for as long as we are legally required to retain transaction records (typically up to 7 years for tax purposes). Other data is deleted or anonymised when it is no longer needed.
7. Your rights
Depending on where you live, you may have rights to access, correct, delete, restrict or object to the processing of your personal data, to portability, to withdraw consent, and to complain to your local data protection authority. To exercise any of these rights, contact us at the address below. We will respond within one month.
8. Security
We use appropriate technical and organisational measures, including encryption in transit, access controls and authenticated APIs, to protect your personal data.
9. Cookies
We use strictly necessary cookies to keep you signed in and to operate checkout. We may also use limited analytics cookies to understand how the site is used. You can control cookies through your browser settings.
10. Contact
Questions about this notice or your data? Contact The Ultimate Travel Guide at support@ultimatebarcelonatravelguide.com.